![\"types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/blog1-1-300x150.jpg\")
Setting up a business is a different scenario whereas to make the business familiar with everyone is a different one.<\/span><\/p>\nIn order to make the people acquainted with the newly set venture, there are various marketing strategies are opted.<\/span><\/p>\n New ventures are not the only center of attraction that requires marketing.<\/span><\/p>\n Whether it is about the launch of any new product or it is about re-targeting the old customers.<\/span><\/p>\n This also needs marketing efforts.<\/span><\/p>\n Advertising has risen as the most powerful and influential approach to augment the conversions and move the customers through the sales funnel. <\/span><\/p>\n In this regard,\u00a0responsive ads examples<\/strong><\/a> can’t be ignored.\u00a0 O<\/span>ver 1.2 million businesses across the globe able to promote their products, increase the CTR and build a strong customer base.\u00a0<\/span><\/p>\n Smart players always know how and where to hit the audience to get more sales for the business.<\/span><\/p>\n And social media is one of them that is immensely ruling the market.<\/span><\/p>\n If the topic discussion is going on social media then how come we forget Facebook.<\/span><\/p>\n For September 2018, there are around 1.49 billion active Facebook users on an average who log into their account on daily basis.<\/span><\/p>\n This shows around 9% increase year over year.<\/span><\/p>\n With the above statistics, we can easily figure out how much-indulged people are on Facebook nowadays.<\/span><\/p>\n Don\u2019t you think the stats are mind-blowing?<\/span><\/p>\n Being so popular platform, then how come this platform can remain untouched by the Advertisers.<\/span><\/p>\n Nothing can be better than this platform for your business when to wanna increase the customer base and maximize conversion.<\/span><\/p>\n Facebook is having a very vast network thus, advertisement on such platform is meant to be noticed by large chunks of people.<\/span><\/p>\n Therefore, we have the feasibility to <\/span>advertise on Facebook<\/span><\/a> with various <\/span>types of Facebook ad formats.<\/span><\/p>\n Prior to opting a Facebook Ad format, an advertiser needs to be sure about the <\/span>Facebook Ad objectives.<\/span><\/p>\n Because every type of Ad format holds a different significance.<\/span><\/p>\n So after understanding the objective, the format can be chosen accordingly to meet the goal.<\/span><\/p>\n It is not necessary that the priorities are always the same.<\/span><\/p>\n As per the priorities, the goals are set and as the time changes the goals can also change. <\/span><\/p>\n Definite objectives help you to reach your goals with ease.<\/span><\/p>\n Your Facebook Ad objectives are basically what you want to achieve by displaying the Ad to the audience.<\/span><\/p>\n The objectives can be:<\/span><\/p>\n When something new launches in the market no one is aware of it. <\/span><\/p>\n People are made familiar with the brand through vivid <\/span>online marketing techniques.<\/span><\/a><\/p>\n This is the objective when you want to make the people familiar with your brand.<\/span><\/p>\n Keeping the brand awareness in view you can choose the suitable Facebook Ad format.<\/span><\/p>\n This kind of objective also assists you to increase the reach of your business. <\/span><\/p>\n With a Facebook platform, you can easily expand the reach of your business to localities as well if you want to target the local audience.<\/span><\/p>\n You can make your Ad visible to the local audience only. <\/span><\/p>\n Engagement of the audience is another purpose that can be solved along with brand awareness. <\/span><\/p>\n The more people you will reach, the more engagement of the people you will have in your brand. \u00a0<\/span><\/p>\n Under this objective, the audience is made considerate towards your business.<\/span><\/p>\n Until people are not interested in your business, they will not explore further.<\/span><\/p>\n As a result, the opportunities for conversion will be less.<\/span><\/p>\n Choose from various Facebook ad formats to generate interest of the users.<\/span><\/p>\n So that the potential customers extremely convinced to explore and know your business more. <\/span><\/p>\n Such an objective helps to drive more conversions for the business.<\/span><\/p>\n Once the visitors are considerate towards your products, finding it relevant and good they are more likely to convert.<\/span><\/p>\n Lead generation is also a goal that is fulfilled as part of such objective. <\/span><\/p>\n You can collect leads using the Ads by making them sign-up for newsletter etc.<\/span><\/p>\n This is the objective when you want to encourage the people who seem interested to buy the product or services you are dealing with.<\/span><\/p>\n To fulfill this objective, choose a Facebook Ad format that fits the requirement to convert the customer and drive sales for the business.<\/span><\/p>\n Along with conversion objective, you can fulfill the objective of peoples\u2019 engagement also.<\/span><\/p>\n You can present the Ads with discounts, offers, and coupons that are not only liable to get conversion but also to attract and engage people.<\/span><\/p>\n After being familiar with<\/span> the types of Facebook Ads objectives<\/span>, <\/span>now it\u2019s time to discuss various<\/span><\/p>\n Related Reading:<\/strong> Pre-determination of the objectives makes the selection of the \u00a0Facebook Ads format easy.<\/span><\/p>\n As you will be aware which Ad format can meet the requirements of your goal.<\/span><\/p>\n There are basically 6 types of Facebook Ads<\/span><\/p>\n [click_to_tweet tweet=”Images are the best way to strengthen the message that you want to deliver to the audience.” quote=”Images are the best way to strengthen the message that you want to deliver to the audience.” theme=”style5″]<\/p>\n Additionally, pictures are easily relatable and influential too.<\/span><\/p>\n What all can be done with the picture Ads it is clearly depicted by the name itself.<\/span><\/p>\n These are the ads presented in the form of a single image.<\/span><\/p>\n In such Ads use of relevant images, creates a strong impact on the users. <\/span><\/p>\n Also, makes the Ads easy to understand just in one glance.<\/span><\/p>\n It is also feasible to use more than one picture by using carousel, slideshow, collection and instant experience Ads.<\/span><\/p>\n To increase the reach, brand awareness, engagement, store visits.<\/span><\/p>\n Video Ads are presented in the form of Videos to the audience.<\/span><\/p>\n The advertisers looking forward to adding more visual appeal can opt for the video ads.<\/span><\/p>\n There is not so much hassle associated with such ads while creating them.<\/span><\/p>\n Video ads can be created directly from the home page or using the advertising tools like Ads manager or business manager.<\/span><\/p>\n Brand promotion, expand the reach, increase engagement, video promotion, to get conversions.<\/span><\/p>\n This category of Ad gives you a platform where you can present more than one picture or video just in one Ad.<\/span><\/p>\n Carousel ads are not at all limited to the use of single image and video.<\/span><\/p>\n In fact, you can add up to 10 images and videos in one Ad.<\/p>\n Such ads are a good option in the context of users experience.<\/span><\/p>\n Just in one Ad, you can provide a lot to explore and view.<\/span><\/p>\n Increase brand awareness, increase the reach, conversion, traffic, store visits.<\/span><\/p>\n Collection Ads allows you to present the collection of your products in the best way.<\/span><\/p>\n In short, you can enhance the presentation of your collection.<\/span><\/p>\n This Ad format allows you to add videos, pictures and the slideshow for the catalog product image.<\/span><\/p>\n Such kind of Ads is more interactive and detailed. <\/span><\/p>\n Users can easily grab important details about the product like specifications and all.<\/span><\/p>\n It\u2019s good for the users as they can enjoy high users experience by viewing the product on full- screen. <\/span><\/p>\n Thus, this is the ad format that can be considered while considering various types of Facebook ads.<\/span><\/p>\n Conversion, Traffic, Store Visits or sales of the Catalogue products.<\/span><\/p>\n This is one of the types of Facebook ads that allows you to present the ads in the form of slides. <\/span><\/p>\n The Ad format is somewhere similar to the Carousel Ad but in the slideshow, you can add images along with the music. <\/span><\/p>\n Users are very easily attracted towards the sound, hence you can make use of this quality to drive the users’ attention towards your Ads.<\/span><\/p>\n It is a kind of complete package in which you can infuse videos, pictures, text, and sound as well. <\/span><\/p>\n You have all the variation to add in one Ad. <\/span><\/p>\n Slideshow ads are not just limited to any one device as they run flawlessly on mobile phones, tablets, laptops, and desktop as well. <\/span><\/p>\n Slideshow ads are good for every kind of objective. <\/span><\/p>\n Looking some kind of advertisement that can entice the mobile users then nothing can be better than instant experience. <\/span><\/p>\n [click_to_tweet tweet=”Instant experience is supported by all types of Ad format whether it is an image, video, carousel, slideshow or collection ad.” quote=”Instant experience is supported by all types of Ad format whether it is an image, video, carousel, slideshow or collection ad.” theme=”style5″]<\/p>\n This Ad format works for Android and iOS- both.<\/span><\/p>\n Instant experience is a good option to enhance the shopping experience of mobile users.<\/span><\/p>\n Showcase your products in the best way to your potential audience with instant experience.<\/span><\/p>\n Additionally, it allows you to highlight your brand as well to grab good response for your brand.<\/span><\/p>\n Engagement, Brand Awareness, Video Views, Conversion, and Traffic.<\/span><\/p>\n The above mentioned are the basic types of Facebook that you can run to attract the audience.<\/span><\/p>\n Using these formats, you can run the Ads with a specific purpose.<\/span><\/p>\n Which means you can encourage the users to take the action of your choice. \u00a0\u00a0<\/span><\/p>\n You wanna drive the users to your website then take the help of Domain Ad.<\/span><\/p>\n Domain ads are also known as \u201cPage Post Link Ads\u201d.<\/span><\/p>\n These ads consist of the single image along with text and link redirecting the users to your website.<\/span><\/p>\n This is the most common Ad used by the advertisers.<\/span><\/p>\n Desktop Newsfeed or right column<\/span><\/p>\n Advertisers run offer Ads to present various offers to the people. <\/span><\/p>\n Users who are already familiar with your brand or we can say those who have visited your website earlier.<\/span><\/p>\n There is no need to take the users on your website and then present the offers.<\/span><\/p>\n Using offer ads, as the user clicks simply provide them either with the discount code or the barcode.<\/span><\/p>\n It\u2019s a good way to make the users acquainted with offers and discounts. <\/span><\/p>\n You can add a sense of urgency as well to get the immediate attention of the users.<\/span><\/p>\n Right column, desktop, and mobile Newsfeed<\/span><\/p>\n Such ads are meant to collect the necessary information from the audience.<\/span><\/p>\n Facebook also helps by auto-filling the information and the remaining part will be filled by the users.<\/span><\/p>\nFacebook Ad objectives<\/b><\/h2>\n
![\"Facebook](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/objectives.png\" "\\"Facebook")
<\/p>\nBrand awareness:<\/b><\/h3>\n
Consideration:<\/b><\/h3>\n
Conversion: <\/b><\/h3>\n
\nTop Advanced Facebook Marketing Strategies to Boost Sales in 2019<\/strong><\/a>
\nBest Ways to Advertise on Facebook: Five Points Check List<\/a><\/strong><\/p>\nTypes of Facebook Ads<\/b><\/h2>\n
Picture Ads<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/Im-ad.png\" "\\"Picture")
<\/p>\nGood for objectives like- \u00a0<\/strong><\/h5>\n
Video Ads<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/vi-ad.png\" "\\"Video")
<\/p>\nGood for objectives like- \u00a0<\/strong><\/h5>\n
Carousel Ads<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/ca-ad.png\" "\\"Carousel")
<\/p>\nGood for objectives like- \u00a0<\/strong><\/h5>\n
Collection Ads<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/co-ad.png\" "\\"Collection")
<\/p>\nGood for objectives like- \u00a0<\/strong><\/h5>\n
Slideshow Ads<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/sl-ad-1.png\" "\\"Slideshow")
<\/p>\nGood for objectives like- \u00a0<\/strong><\/h5>\n
Instant Experience<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/in-ex.png\" "\\"Instant")
<\/p>\nGood for objectives like- \u00a0<\/strong><\/h5>\n
Forms of Facebook Ad for specific action<\/strong><\/h2>\n
![\"type](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/blog2-300x150.jpg\")
Domain Ads<\/b><\/h3>\n![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/do-ad.png\" "\\"Domain")
<\/p>\nAd placement<\/strong><\/h5>\n
Offer Ads<\/b><\/h3>\n
![\"Types](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2019\/01\/of-ad.png\" "\\"Offer")
<\/p>\n![\"fb](\"https:\/\/www.adstriangle.com\/blog\/wp-content\/uploads\/2017\/05\/Facebookads4-300x273.png\")
The purpose of this kind of Ad is clear with the name itself. <\/span><\/p>\nAd placement<\/strong><\/h5>\n
Ads for lead generation<\/b><\/h3>\n